You know a lot about your products and what you sell, but if you’re starting to create your company’s profiles in different digital channels, you have to know how to do it right and which mistakes are to be avoided. Many of those who start using the social networks...
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I have 50 thousand followers and less than 1% of engagement in my posts.
Since the beginning of social networks, companies have fought to obtain more likes than competition and that could be partially bad if it’s not done wisely. For example when an agency has the goal of getting to 50 thousand likes in 1 to 3 months with a low budget (which is impossible), what they do is to buy likes and reach the goal.
What happens when they buy likes without having a marketing goal? Your social networks can reach 50 thousand likes or followers, but the interaction of your posts is really really low. We have to consider that the interaction with regard to your followers is 5%, and sometimes even 3%. But when you buy likes you don’t get these results.
There are two ways of getting likes:
1. The first one is inadequate, buying likes on click farms.
The first way is not the right one (we don’t recommend it) and it is to buy on other web pages 500 likes packages that cost about $20 USD. The problem is that these accounts are fake or BOTs which look like real people but they’re actually BOTs. Those BOTs don’t interact with the content of your fanpage and it means that facebook, instagram, twitter etc. don’t position your company in the search engine. Considering that your “audience” or fans are not interested in what you publish, the popularity of your fan page goes down.
«Having many BOT followers reflects badly on your brand and doesn’t generate engagement or visibility»
2. With an accurate and wise communication strategy (it’s obviously impossible to reach 50 thousand likes in 3 months).
Well, the best way to get likes in your fanpage is doing it wisely, targeting the audience which is interested in your products or services.
Setting age, gender, interests, hobbies, marital status, location, etc. you will obtain your results slowly but you can be sure that your networks will be available in the engines, because the engagement of your brand will be made up for real people and those who like your product will share your posts and the social networks will reward it.
All this goes with the content you publish, the content is the key to generate interaction, you have to think on what your customers want and share it.
«Change your marketing strategy and start to value your content, think more of your customers instead of having more followers than your competition.»
To measure the engagement of your posts and of your page we will share the secret formulas
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You know a lot about your products and what you sell, but if you’re starting to create your company’s profiles in different digital channels, you have to know how to do it right and which mistakes...
Which is the secret formula to get more Likes in my fanpage? Which is the secret formula to generate more sales on Facebook? Which is the secret formula to make people interact with my products?...